Barbara Jarabik talking about art and technology synergy these days : As read in Implications of Changing Cultural Values by Eldon E. Snyder. It says that sociocultural values don’t only represent ideals and goals that people in a society strive to achieve. But it also selects the means that are used to achieve these goals and ideals. In addition, it is stated that “from the standpoint of society, cultural values function as ideals that orient the activities within and between social institutions. Thus, to properly understand the functioning of the family, or political, religious, economic, and educational institutions within society requires an analysis of sociocultural values.”
People developed the language so they could communicate and learn from elders through their stories. They invented tools for agriculture, to build homes, and to create weapons for hunting and protection. More technology is developed as increase in population. Technology not only increased humans’ life span but also the way how we live (Barbara Bray). Initiated with the use of printing press, allowed the masses to receive news, read books and attend school. Communities developed within large cities to protect and sustain the different cultures. Every nation and its community has its own identical coherence, culture, tradition and social norms and values. Living standard of people has highly risen up and has become sophisticated due to technology.
In case of mobile phones initially mobile phones were designed for an industrial purpose in a factory by Motorola, the main reason why mobile phones became famous was when Japanese companies were influenced and inspired by their own culture of talking and sharing knowledge with each other. Technology sometimes gets integrated with a culture and community, in cases when technology cannot integrate, technology adapts to the culture as seen in Kosher phone which was made to adapt to the Jewish culture (which prohibited cameras, text messaging service).
I would like to discuss in this article whether the ease of access to modern technology holds significant consequences on socio-culture. How does the technology influence in shaping the society thinking, and what are the positive and negative impacts. The nature between technology and socio-culture is cyclical, where each greatly affects the other. Starting with the culture of human societies and resulting in the development of different technologies to meet the needs of the society. Let’s start with the real meaning behind technology and socio-culture. Discover more info at Barbara Jarabik.
But it has been observed during a period of time that different people add to their cultures, ideas and feelings to improve the technology (Williams, 1996) the speed of advancement of technology increases. For example, the android, which itself is an open source platform where advancements takes place from the individual’s perspective, people tend to use the basic technology as a foundation and build over it, to get it adapted in their cultural perspective, few examples of this would be applications which allow farmers to switch on the watering machine to applications such as Skype, which was started from the basic concept of collective sharing of information and got its impact into the various segments of the society like businesses, education, travel, research and many more. It has been observed that there is “no inherent or compelling logic of technical development” (Rohracher, 1998). “Social construction of technology approach (SCOT)” (Pinch, 1984) gives an insight on how culture and sociology of scientific knowledge helps in technological development.